It is quite clear whether you have a passion for mobile technology or not that the market is awash with many different phones that all look very similar and do very similar things, with only marginal differences between them.
If you have ever thought choosing a new phone is more difficult than ever, then you would be right because it is. The great advantage is that you and I have more choice than ever before but that could be argued as a negative.
However one topic surrounding the vast array of phones on the market today that keeps being raised is around design.
Many seem to complain about phones looking too similar, not being innovative enough and looking unattractive.
Yet when something very different and innovative comes along like the YotaPhone 2, it gets criticised by many for being unnecessary or a gimmick when in fact as a smartphone it is not all that bad.