However it has got me thinking recently about the time we spend considering a purchase like that in comparison to other purchases in our lives.
When I bought my house I had a fairly clear idea of what I wanted and looked at about 6 properties. I don’t know the exact amount of time, but I would have thought start to finish from the initial thinking to searching the actual time spent researching, making calls, viewing and contemplating my decision probably took no more than 48 hours. These 48 hours were spread over several weeks (and it helped that I lived in the area already) but it is not a huge amount of time considering the amount I was spending.
I recently bought a new TV, and probably spent about 3 hours looking through various websites, reviews etc. and ending up spending £500.
In the past I have bought a car with maybe only a few hours consideration.
When it comes to a smartphone I am in a fortunate position so I can not exactly sure how much time I spend considering a new phone.
Here is the bit that amazes me; I spent 3 hours considering a £500 TV but spent only 48 for something that cost 400+ times more. It is completely disproportionate. I know with a house a lot of it is visual or land but you get the point.
We have all made quick decisions as well as long and drawn out ones, but irrespective we have to live with the end decision.
I think it might be something to do with for me the mortgage not being my money…even thought I pay it monthly, the initial payment was not out of my bank account (with the exception of the deposit).
So my questions to you are:
- How long on average would you say you spend considering a new smartphone, TV or other piece of technology? Is it a matter of minutes, is it hours?
- Do you do hours of research and then decide against it?
- Do you ever regret the time you spend researching (if any)?
- If you have or were to make a decision about a house or flat do you think you would spend a proportionate or disproportionate amount of time to buying tech?
Look forward to your comments?