When it was released in early January it was expected to set the smartphone industry alight, and finally provide a product worthy of taking on Apple’s hugely successful iPhone. However early reports are rolling in, suggesting the HTC Nexus One is failing to attract the sales and customers, despite its high profile launch at Google HQ.
Initial reports had suggested only 20,000 had been sold in the first week, and sales have remained at this low constant, clocking up only 80,00 sales in the first month, according to Flurry Analytics.
This compares pretty poorly with the Motorola Droid, said to have sold 525,000 in its first month, or the iPhone 3GS, which sold 600,000.
While the Nexus One is aggressively Google branded, the very similar HTC Bravo, set to launch soon, is likely to suffer from being tainted as a re-release of a now old and failed handset, making the whole design unlikely to sell well.
This contrasts with roaring sales of the HTC HD2, which run into stock shortages all of December. Recent leaks from the company’s Chinese division, Dopod, has seen handsets destined originally for Android converting to Windows Mobile, which may indicate a loss of confidence in Google and the Android platform.
Perhaps this is another contender that has failed to live up to the hype, and the gauntlet set by Apple in the iPhone. Only time will tell, so lets wait and see.